------------------------------------------------------------ UniNews The Newsletter For The UniForum Community ------------------------------------------------------------ Issue Date: May 12, 1997 Volume X, Number 22 ------------------------------------------------------------ IN THIS ISSUE: UniForum News New Vendor/Finance Industry Colition for Network Computing Practices IT Horizon '97 Industry News Humor UniNews Features Home Page Some How To's for Web $$$ Using Legal Notices at Your Web site Asset Management: Basic Steps Towards Best Practices About UniNews online Our Staff, Our Board & Information (At the end of this email are directions for requesting these articles) +++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++ Note from the Publisher: there's important news from UniForum. A significant industry announcement, described below, will be made at UniForum's IT Horizon '97 Conference, June 9-11, in San Jose, CA. As UniNews Online readers know the "buzz" about network computing has intensified, yet there is so much so many people don't know about this technology. The mission of IT Horizon '97 will be to increase the light from the horizon and make network computing a lot clearer. One of the most difficult problems with network computing is the lack of accepted practices and standards for implementation. To address this need an international group of very large users, centered primarily in the financial industry, took the initiative to create their own set of requirements. The result is the Client Network Computing Consortium - the CNCC. Their mission is simple - fast track the writing of best practices and standards, help drive manufacturing of products and services that meet specific needs, organize and promote management processes, find vendor partners willing to follow the customers' lead, and do it all in a hurry. Article Code: un1970512 http://www.uniforum.org/web/pubs/uninews/970512/thenews.html +++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++ SECURE ON-LINE REGISTRATION FOR IT HORIZON '97 The Dawning of the Age of the Networked Enterprise IT Horizon '97 Symposium, Workshop and Showcase: "From the Network Computer to the Networked Enterprise" June 9-11, 1997 An Extraordinary Three-Day Educational Program Presented by: The UniForum Association in conjunction with The Fisher Center for Management and Information Technology, Walter A. Haas School of Business, University of California, Berkeley CIO PROGRAM June 9, 1997 Special Keynote Speaker: Raymond Lane, President and COO Oracle Corporation INTENSIVE TECHNICAL WORKSHOPS June 9, 1997 SYMPOSIUM AND SOLUTIONS SHOWCASE June 10-11, 1997 Special Feature: The Client Network Computing Coalition, Inc. (CNCC) Keynote: Bob Gilbertson, President, NCD, Inc. LOCATION: DoubleTree Hotel (Formerly Red Lion) San Jose, California Article Code: un2970512 http://www.uniforum.org/web/hot/hot2.html +++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++ Humor WHAT IF DR. SEUSS DID TECHNICAL WRITING? If a packet hits a pocket on a socket on a port, and the bus is interrupted as a very last resort, and the address of the memory makes your floppy disk abort, then the socket packet pocket has an error to report. If your cursor finds a menu item followed by a dash, and the double-clicking icon puts your window in the trash, and your data is corrupted 'cause the index doesn't hash, then your situation's hopeless, and your system's gonna crash! New Staff, New Responsibilities, and a Farewell at UniForum Article Code: un3970512 http://www.uniforum.org/web/pubs/uninews/970512/Inews1.html +++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++ Where is the Money Going to Come From? By Jordan Gold, UniNews online Web Correspondent Would you pay $1 to read this article? No? How about 50 cents? No? How about 25 cents? Am I getting warmer? I thought so. The fact is, you're probably willing to pay for information online as long as you don't have to pay too much and as long as you have a good idea of how much your monthly expenses will be each month. The reason why it's so difficult to make money on the web has nothing really to do with the fact that people aren't willing to pay for information. It's more a result of the fact that users CAN'T pay what the material is worth, because there isn't an easy way to charge for information, or for users to pay online in small amounts. Article Code: un4970512 http://www.uniforum.org/web/pubs/uninews/970512/feature.html +++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++ Some How To's For Web $$$ A Review of 15 Online Marketing Techniques - From Beginner to Advanced! by Jeffrey Spencer Unsure about all the different tools and techniques that are available to you for building your business on the Internet? Here we review 15 marketing ideas ... both on and offline ideas for beginner to advanced marketers. If you ask experienced online marketers, they will tell you that successful Internet marketing demands the use of many marketing tools - not just a Web site! Article Code: un5970512 http://www.uniforum.org/web/pubs/uninews/970512/feature2.html +++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++ Using Legal Notices at Your Web Site by Lance Rose, Esq. Should a Web site impose certain rules on its visitors, either through notices or a user contract? There are certainly a lot of reasons why a site operator may want to do this, including: * limiting the site operator's liability for possible harmful or illegal materials at the site (like virus-ridden or buggy software, incorrect data, infringing materials, and libelous materials) * discouraging visitors from doing anything illegal at the site (like uploading pirated software) * clearly specifying who owns the various intellectual properties at the site, including any that may be contributed by visitors * correcting any misimpressions about the site that visitors may have picked up from the press or word of mouth * warning users of any particularly or unusually dangerous conditions at the site. Article Code: un6970512 http://www.uniforum.org/web/pubs/uninews/970512/feature3.html +++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++ Asset Management: Basic Steps Towards Best Practices By Eddie Rabinovitch, UniNews online Network Management Correspondent Managing computing and networking assets is one of the most problematic issues of modern networks. According to the Gartner Group [http://www.gartner.com] the annual cost to support a LAN-attached PC averages about $11,900 for hardware, software, maintenance, administration, and end-user operations. For a distributed environment with 5,000 LAN-attached PCs this will amount to annual cost of $59.5 million. By setting up procedures and techniques, and using products as implemented by best practices, savings of up to 26% can be achieved. Gartner Group attributes 11% of the savings to corporate IS activities and policies implementation, and additional 15% to asset management products. With some elementary school math we can see that for a distributed environment with 5,000 LAN-attached PCs annual savings should add up to $15.5 million. Article Code: un7970512 http://www.uniforum.org/web/pubs/uninews/970512/feature5.html +++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++ UniNews online is written and produced by the UniForum publications staff: Richard R. Shippee, Vice President, Communications Jordan Gold, Jeffrey Spencer, Eddie Rabinovitch, Lance Rose, Contributing Editors Deborah Martell, Manager of Art and Production Ann Comey/Leslie Zimmerman, Production Assistants Article Code: un8970512 http://www.uniforum.org/web/pubs/uninews/970512/about.html +++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++ UniNews is written and published by UniForum. For information about UniNews or to contribute news for future issues, contact Dick Shippee, at 800-255-5620, ext. 17, or 408-986-8840; or e-mail to dick@uniforum.org. Copyright 1997 by UniForum. All rights reserved. UNIX is a registered trademark licensed exclusively to X/Open Co. UniForum is a trademark of UniForum. UniNews (ISSN 1069-0395) is published twice monthly and is included as a benefit of membership dues in UniForum, 2901 Tasman Drive, Suite 205, Santa Clara, CA 95054. Individual use of UniNews by readers to share articles with colleagues is encouraged by UniForum, however no portion of UniNews may be reproduced, stored in retrieval systems, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise for commercial use without prior permission from UniForum. UniNews is presented via electronic mail in ASCII format, and via the World Wide Web at http://www.uniforum.org. 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